Eric May – Media Consultant
  

 

 

People who say they never watch TV, especially young people, are actually huge consumers of TV programs...

 

...but they watch on computers, tablets and smartphones, getting the TV experience the way they want it.

 

The web medium is new, and it's a completely different experience for the user, as unique as television is from radio, as cinema is from print.

 

Just like "traditional" media, online content has its own rules for engaging audiences... and they are still being discovered.

 

What are the techniques content creators can uses to effectively engage online audiences?

 

Click on the links above to find out.