While the character is “who” the story is about, the conflict is “what” the story is about.
Conflicts are major problems that the character has to solve (or not). Conflict makes characters compelling for audiences.
Stories are about the struggle of the character to solve problems. The more difficult the problem, the stronger the conflict, the more compelling the story is for the audience.
Conflict has the power to draw us into the story, because it’s real. Everyone knows about struggle, about failure, and faces conflicts and problems every day. How ordinary people solve big problems (or don’t) is compelling and very interesting for audiences.
How the character responds to conflict in your story might influence how the audience lives their own lives, reflecting “what if it was me?”
Next: Proving change